Whether you’re a business owner or a blogger, you know that your site is nothing without traffic. People always claim that high quality content and useful information will bring enough traffic to your site without you lifting a finger to help it otherwise.
That’s not always true and there are a lot of quality sites out there that get lost, just because people have no idea how to promote them. SEO can be a great tool for your business site or blog, but there are many things that can go very wrong if you make the mistake to use a BlackHat method. Reading about SEO and its benefits should be a primary concern for anyone owning a site in order to make sure they don’t step out of the “safe zone”.
First and foremost you should know there’s no such thing as a one or three days SEO campaign and you should stay away from link packs that guarantee thousands of backlinks for your site overnight. That’s a common beginner mistake and one that can make your site disappear from search engines very quickly.
The safest way to ensure good results is to stay away from backlink schemes and start writing articles for article directories and linking to your blog, guest post on other blogs and comment on do-follow blogs regularly, just enough to ensure your site gains two/three backlinks a day.
If you’re looking for instant results you’d be better off quitting altogether and avoid a penalty right now. In any case, if you’re planning to do your own SEO and “bright ideas” keep coming to you out of nowhere, you should make sure that what you want to do is safe and won’t have negative effects on your site in the future.
You should know that there are people out there who can help you with your SEO questions and help you avoid an unwanted penalty in case you decide to take care of the SEO aspect of your site by yourself.